The Body Shop offers a wide range of naturally inspired cosmetics and toiletry products. The brand, originally created in the United Kingdom, distributes its products and expresses its values through a large multi-channel network of exclusive retail shops (in more than 50 countries), at home, and on-line sales. Number of stores Number of stores € millions At December 31st. 2007 At December 31st. 2008 Variation in 2008 Company-owned stores 1 008 1 069 + 61 Franchisees 1 418 1 481 + 63 Total number of stores 2 426 2 550 + 124 Sales Sales € millions   2008 Like-for-like growth Retail sales   1 234.0 + 1.9 % Retail sales with a comparable store base   1 038.5 – 2.3 % Consolidated sales   756.0 + 4.6 % Retail sales by geographic zone Retail sales by geographic zone € millions 2008 % of 2008 retail sales Like-for-like growth Western Europe 549.1 44.5 % + 1.4 % Amérique du Nord 196.9 16.0 % – 11.3 % Rest of the World 488.0 39.5 % + 9.1 % Total 1 234.0 100 % + 1.9 %