Loyalty Bonus and Registered Shares
Before the end of 2025
Register your shares in your name.
2026 / 2027
Hold your registered shares continuously for two full calendar years.
From 2028
Receive your first +10% loyalty bonus (preferential dividend) for shares continuously held in registered form in 2026 and 2027. You will be entitled to receive the +10% loyalty bonus in subsequent years if you hold your shares in registered form continuously.
What are registered shares?
L'Oréal shares are held in two forms: bearer and registered. Registered shares, whether directly registered or managed registered, are registered in your own name. They allow you to benefit from a loyalty bonus of +10% and to receive information directly from L'Oréal.
How to choose the method of holding your shares?
IDENTIFY THE ADVANTAGES THAT INTEREST YOU THE MOST |
Directly Registered |
Managed Registered |
Bearer |
| Custody of your shares by your financial institution |
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| Management of your shares by your financial institution |
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| Management and custody fees trade order depending on your financial institution’s fees |
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| Trade order placed online on the Uptevia website to be sent to your financial institution |
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| Discounted rates for brokerage and bank fees |
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| Entitlement to loyalty bonus of +10% |
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| Automatic sending of the convening notice to attend the AGM |
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| Automatic sending of the Letter to Shareholders - Invitations to shareholder meetings, etc. |
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ADVANTAGES OF DIRECTLY REGISTERED SHARES
If you would also like to benefit from free management and custody fees, as well as preferential brokerage and bank fees, you should choose to hold directly registered shares. However this is only possible outside a share savings plan (PEA).
REGISTERED SHARES AND SHARE SAVINGS PLANs
If you hold your L’Oréal shares in a share savings plan (PEA) and you would like to benefit from the advantages of holding registered shares, in particular the loyalty bonus, while keeping the tax advantages offered by the PEA, you should choose to hold managed registered shares.
HOW CAN YOU FOLLOW YOUR REGISTERED SHARES?
The introduction of the preferential dividend has made it necessary to create specific ISIN codes. These codes make it possible to determine each year whether the shares concerned will give the right to an ordinary dividend or a preferential dividend.
TRADING CODE
The L’Oréal share is listed and traded under ISIN code FR0000120321.
L’Oréal shares which have been registered during the current year are identified by this code and will be recognised by a bonus code when they benefit from the loyalty bonus after two full calendar years.
BONUS CODES
- Shares that already benefit from the preferential dividend: FR0011149590.
- Dividend + 10% in 2026 : FR01400M8G9
- Dividend + 10% en 2027 : FR001400UH43
Only the FR0000120321 is a trading code. If you want to sell shares with the bonus codes FR0011149590, FR01400M8G9 and FR001400UH43, your financial institution will deal with modifying this code in order to execute your order.
How to register or transfer your shares to registered form?
Regardless of your current situation, the registration of shares or conversion to registered shares takes place in 2 steps!
| PROFILE | STEP 1 | STEP 2 |
| You currently hold bearer shares of L’Oréal and you wish to convert them to managed registered shares… | Send your financial institution a request form to register your shares to managed registered shares(***). |
Your financial institution sends your registration form to Uptevia and continues to manage your account. NB: The custodial fees for your registered shares may increase. |
| You currently hold bearer shares or managed registered shares of L’Oréal and you wish to transfer them to directly registered shares… | Send your financial institution a request form to transfer your shares to directly registered shares. |
Your financial institution transfers your shares to Uptevia which becomes your unique point of contact. NB: Any fees for transferring your shares to registered form will be reimbursed by L’Oréal, for a maximum of €50, upon presentation of an invoice for fees. |
| You are not yet a L’Oréal shareholder and you wish to purchase directly registered shares… |
Send Uptevia a pure registered securities account opening agreement To be sent to: Uptevia Service Relation Investisseurs 90-110 Esplanade du Général de Gaulle 92931 Paris La Défense Cedex or request it on the following number: +33 1 40 14 80 50 from outside France or via the contact form.
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Uptevia is your unique point of contact. |
FORMS
TO TRANSFER YOUR SHARES TO REGISTERED SHARES
TO CONFIRM A TRADE ORDER PLACED BY TELEPHONE
TO PURCHASE L'ORÉAL SHARES
REQUEST THE 2026 DIVIDEND CHARGE WAIVER (before November 30, 2025) – document in french
Your questions, our answers
Registering your shares has no fiscal impact. The tax regime for registered shares is the same as for bearer shares. If you hold L’Oréal shares in a PEA (share savings plan) and wish to benefit from the advantages of registered shares, then managed registered shares are for you.
Yes, your registered shares can be disposed of at any time, just like bearer shares. You retain complete freedom to the manage your shares.
The time required varies by financial institution. As a reminder, to benefit from the loyalty bonus from 2028, your shares must be converted to managed registered or directly registered by 31 December 2025. To ensure you meet the deadline, we suggest you send your registration order by 16 December 2025 at the latest.
Some financial institutions may charge you for transferring shares to directly registered form and we recommend that you ask your bank for information. We remind you that L’Oréal will reimburse you any transfer costs for directly registered shares up to a maximum of €50. You simply have to send your request for reimbursement, together with proof of your transfer costs, and full bank details, to the following address:
UPTEVIA
Service Relation Investisseurs
90-110 Esplanade du Général de Gaulle
92931 Paris La Défense Cedex
When you register your shares or transfer them to registered form, please remember to provide your e-mail address, so we can send you invitations to our exclusive shareholder events.
L’Oréal has negotiated very competitive brokerage costs for you.
- Brokerage rate: 0.10% excluding VAT for all orders. No minimum.
- Payment costs: free of charge for bank transfers (France or international), an additional €30 excluding VAT for all payments by cheque.
You can learn more about the Loyalty Bonus and Registered Shares on this page.
You will find all of the information you need, as well as the enrolment, transfer and purchase forms. You can also call 0 800 66 66 66 (toll free from a landline in France) or +33 1 40 14 80 50 (from abroad).
IF YOU HAVE ANY QUESTIONS, PLEASE CONTACT US!
Our Shareholder Relations team will be happy to answer any questions you may have.
CONTACT US FROM FRANCE
CONTACT US FROM OUTSIDE FRANCE
+33 1 40 14 80 50
Access your account
Through its account holder, Uptevia, L’Oréal now provides its directly registered shareholders with access to a secure Internet website. If you are a directly registered shareholder, you can at any moment access your account using this link.
* For shareholders who continuously hold their shares in registered form for a minimum of two full calendar years, up to a maximum of 0.5% of the capital for the same shareholder.
** Dividend approved at the Annual General Meeting of 29 April 2025.
*** You must complete this process again for any newly purchased shares
BECOME A SHAREHOLDER
Don’t wait any longer to join the L’Oréal adventure
Find out how to become a shareholder