A Human Relations policy that anticipates, attracts and builds loyalty
In 2022, L’Oréal received close to 1.3 million job applications, an increase of +7%. In a highly competitive job market, the Group’s commitment to hiring is stronger than ever. Its attractiveness as an employer remains extremely high, particularly among students, who account for 60% of new hires and for whom L’Oréal is constantly investing.
Committed to youth employment
Young people’s employability and inclusion in the workforce has become a real social issue. In September 2021, the Group launched the L’Oréal for Youth programme, which every year provides job opportunities for 25,000 young people, with a particular focus on those from underprivileged backgrounds. L’Oréal also deploys unique, largescale learning experiences to boost the employability of as many young people as possible. The thirtieth edition of the Brandstorm innovation competition involved more than 80,000 students in 65 countries; the L’Oréal BOOST programme, launched in 2022 in partnership with leading online training provider Coursera, gives 20,000 students a year access to a selection of online courses essential to acquiring skills for the future.
Holding onto talent
L’Oréal has long been committed to an attractive, innovative wage and labour policy (including profitsharing and employee share ownership plans). Its employee retention rate remains stable in a highly dynamic job market. The employee satisfaction rate, measured annually through an internal Pulse survey, continues to increase, with a 79% engagement rate, nine points above the Korn Ferry norm.
For L’Oréal, social progress is indissociable from economic growth and individual engagement. The global Share & Care programme, launched in 2013, endeavours to provide best practices in terms of social protection, health, balance and quality of life at work.
Fully attuned to the times, the Group focuses on preventive health through a holistic approach to both physical and mental wellbeing. L’Oréal has implemented a largescale plan to upgrade the work environment in the last four years. At the end of 2022, more than two thirds of employees worldwide were working in new or upgraded premises, providing opportunities for hybrid working.
Building tomorrow’s work model
Amid profound changes in the world of work, L’Oréal is building and anticipating the future, meeting the expectations of employees from all generations, with hybrid working, a shift in management attitudes, and greater flexibility in work organisation.
Simplicity – the management change programme launched in 2016 – entered a new phase in 2022 with Simplicity 2, and aims to boost teams’ efficiency and creativity by eliminating timeconsuming practices and processes. 1,600 employees worldwide have identified solutions to be implemented throughout the Group.
These changes are accompanied by two new online services: Connect and Learning. These digital platforms have been rolled out to all 87,400 employees, providing a single access point for professional development, focusing on their goals, interactions with managers and personalised training programmes.
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