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Investor Presentation


Presentation by Jean-Paul Agon, Chairman and CEO, at the Barclays Global Consumer Staples Conference

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Financial calendar

30  July 2019

2019 Half-Year Sales and Results

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Frequently Asked Questions

Answers to the most frequently asked questions can be found online.

Questions and Answers

Reasons to invest in L’Oréal

Some 200,000 individual shareholders are already taking part in the L'Oréal adventure.

How to become a L'Oréal shareholder?

To become a L’Oréal shareholder, all you need is one share. To purchase one or more L’Oréal shares, you have two possibilities:

A bearer shareholder

You can make a direct request to your bank or financial institution for L’Oréal shares to be purchased on your behalf and register them on a securities account opened in your name.

A registered shareholder

You can register your shares directly with L'Oréal in a securities account opened in your name, which allows you to receive information straight from L’Oréal.
Become a registered shareholder and receive a loyalty bonus +10%

Find out more

Why should you take part in the L’Oréal adventure?

Being a L’Oréal shareholder means believing in the strength of the Group’s balanced, value-creating development model, underpinned by decisive assets.

A high-potential growth market

The worldwide cosmetics market has grown steadily, spurred on by innovation and the limitless diversity of consumer aspirations. It is a market driven by the development of social media, increasing urbanisation worldwide and rising growth in online beauty spending due to the expected growth of the high-income class between now and 2030, an increase in life expectancy and the continued desire for products that are new, different and better. In this context, L’Oréal has maintained its leadership in 20171.

(1) Source: WWD, “Beauty’s Top 100“, May 2018.

L'Oréal: market leader

OUR MISSION Beauty for All

L’Oréal is present worldwide in all market segments and product categories: from luxury to dermocosmetics, by way of consumer products and haircare products.

The Group is underpinned by a balanced business model that drives long-term, profitable growth.

OUR VISION Beauty: a long-term perspective

Our acquisition policy, brand strategies, Corporate and Social Responsibility policy, shareholder policy, and guidelines from governing boards all adopt a long-term perspective. Given the uncertain and volatile context of the global economy, this is a major asset for profitable, sustainable growth.

OUR PASSION Innovation

L’Oréal’s passionate teams have an insatiable appetite for innovation, in order to make L’Oréal a major beauty player and digital pioneer on the market and to provide consumers with the best in beauty in all distribution channels.

Beauty, creating value

Share price


Total shareholder return over ten years, for €15,000 invested in L’Oréal shares, including reinvestment of dividends, excluding bank charges and tax.


Amongst the various economic and financial measures of value creation, L’Oréal prefers Total Shareholder Return (TSR). This indicator is based on a range of criteria, including the share price and revenue received in the form of dividends (excluding taxes on capital gains and dividends, based on the closing share price on 31 December 2017).

(1) Total shareholder return of the investment, assuming that the shares are sold at the closing price on 31 December 2017.

A loyalty bonus for registered shares

What are registered shares?

Registered shares are registered in your name, which enables you to receive information from L’Oréal directly.

Your loyalty is rewarded

If you register your shares, L’Oréal offers you an additional dividend of +10%1.


Register your shares.


Hold your registered shares continuously for two full calendar years.

FROM 2021

Receive for the first time the +10% loyalty bonus for your shares continuously held in registered form since 2018. You will be entitled to receive the +10% loyalty bonus in subsequent years if you hold your shares continuously for two full calendar years.

(1) Up to a maximum of 0.5% of the capital for the same shareholder, at the closing date of previous financial year.